Nike FC Presents “Footballverse”,the latest football campaign from Nike, champions incredible Nike players, past and present, by imagining a universe where they all compete together.
- The epic four-and-a-half-minute film features a dozen elite Nike athletes, including Alex Morgan, Cristiano Ronaldo, Kylian Mbappé, Ronaldinho and Sam Kerr.
- The film exemplifies Nike’s long-standing belief that the future of sport has infinite potential — and encourages a new generation of footballers to prove it.
What would the greatest all-time Nike Football line-up look like, past, present, and future? How would some of the legends of the game stack up against the icons of today or athletes of tomorrow? Ronaldinho against Mbappe? Or 1998 Ronaldo against 2002 Ronaldo? Alex Morgan and Edgar Davids on the same side?
The timeless debate of who’s best could be solved for one brief moment in Nike’s latest film “Footballverse.”
“Footballverse” exemplifies Nike’s long-standing belief that the future of sport has infinite potential — and encourages a new generation of footballers to prove it. Put simply, the game is never done. By championing incredible Nike players, past and present, “Footballverse” also shows that every generation of athletes makes a unique footprint on the game, expands the sport, and inspires future generations to leave their mark.
The four-and-a-half-minute film features a dozen elite Nike athletes: Alex Morgan, Carli Lloyd, Cristiano Ronaldo, CR Jr., Edgar Davids, Kevin De Bruyne, Kylian Mbappé, Leah Williamson, Phil Foden, Ronaldinho, Ronaldo Nazário, Sam Kerr, Shane Kluivert and Virgil van Dijk. In addition to notable players, the film has a familiar soundtrack, “Weird Science,” written by Danny Elfman and performed by Oingo Boingo.
Nike
Nike Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.It is the world’s largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$37.4 billion in its fiscal year 2020. As of 2020, it employed 76,700 people worldwide.In 2020 the brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses.Previously, in 2017, the Nike brand was valued at $29.6 billion.Nike ranked 89th in the 2018 Fortune 500 list of the largest United States corporations by total revenue.
Source: Nike
